Marketing Manager, Charities

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Job title: Marketing Manager – Charities

Job reference number: BM126

Contract: Fixed Term Contract (maternity cover, up to 12mths) / Full time  

Location: London-based with hybrid working (min 2 days per week in the office)

Salary: £43,000 per annum

Are you a strategic marketer with a heart for social impact?

Join our team at Charities Aid Foundation (CAF) as a Marketing Manager – Charities where your expertise will help strengthen the resilience of charities and help them realise the impact they want to achieve.

We’re looking for someone who thrives on collaboration, creativity and impact. You’ll play a key role in shaping and delivering marketing strategies that connect charities with the services they need to grow and succeed.

What you’ll do

At CAF, every one of us contributes to our impact, and as our Marketing Manager – Charities you too will play an integral part in what we do.

You’ll support the Senior Marketing Manager to develop and deliver the marketing strategy, plan and budget. You’ll lead the day-to-day planning and execution of campaigns and content to drive awareness, engagement and growth across CAF’s charity-focused services.

Your key responsibilities will include:

  • Growing awareness of CAF’s services for charities through targeted campaigns
  • Increasing engagement with charities through compelling content and storytelling
  • Generating enquiries and applications for our social investment fund, advisory services and fundraising products
  • Planning, delivering and reporting on marketing activity aligned to objectives and key results (OKRs)
  • Collaborating across teams and with external partners to ensure campaigns are timely, effective and on-brand

Who you’ll be

This role is ideal for a confident and creative marketer who’s ready to make a meaningful impact. You’ll bring a blend of strategic thinking, hands-on delivery, and a deep understanding of how to connect with charity audiences.

We are looking for someone who can:

  • Demonstrate 2+ years of marketing experience, including at managerial level
  • Create and deliver successful content marketing strategies
  • Write and edit digital content that resonates with charity audiences
  • Use insight and data to shape marketing activity and report on performance
  • Understand B2B marketing principles and apply them effectively

What’s in it for you

At CAF you will receive:

  • Permanent hybrid ways of working where roles allow
  • Six weeks holiday plus bank holidays
  • A wide range of development opportunities to support personal and professional growth
  • Pension scheme with better-than-market employer contribution options
  • Social impact benefit schemes

For all our employer benefits and to gain an insight into our culture and values, please visit cafonline.org/careers.

Who we are

At Charities Aid Foundation we accelerate social progress by providing essential connections between donors, charities and communities.

We safeguard and deliver vital donations, offer expert advisory services and financial products to donors and charities, and provide tailored charity banking through our award-winning bank CAF Bank.

Our purpose is to enable a better landscape for giving and a fair and sustainable future for all.

Diversity and inclusion

We know that the more diverse and inclusive our organisation becomes, the more creative, effective and impactful we will be. Our aim is for our workforce to represent the society we serve, and we have embarked upon an ambitious pathway to achieve this.

We want to attract, retain and develop the best of talent at all levels, and provide a leading and great place to work, where every voice matters.

How to apply

The closing date for applications is 3 December 2025

Interview date: week commencing 8 December 2025

Please complete the form below, attach your CV and Cover letter, then click ‘Submit Application’ if applying via our website or send your CV and Cover letter to recruitment@cafonline.org quoting reference number BM126.

Please contact our Recruitment team at recruitment@cafonline.org or 03000 123 566 to find out more about the role, together with a detailed job description (INTERNAL ONLY)

We welcome applications from everyone who feels they meet the criteria, regardless of age, sex/gender, disability, race, religion, national origin, sexual orientation, marital, veteran or parental status.

Don’t meet every single requirement? If you’re excited about this role but your experience doesn’t align perfectly, we encourage you to apply anyway. You may just be the right candidate for this or other roles.

As a Disability Confident Employer, we guarantee to interview disabled applicants who meet the minimum criteria for the role. Please indicate on the application form if you would like to be considered as part of the Disability Confident Scheme.

To apply for this role you must be able to provide proof of your Right to Work in the UK.

So we can support you to be your best during the application or interview process, please contact our Recruitment team at recruitment@cafonline.org or 03000 123 566 to request assistance or reasonable adjustments.

 

Job Reference: BM126

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